Click here to go back to the homepage...  
     
 
Overview | HRmarketer.com Membership | HRmarketer Services | We're Unique


     

 

If you sell to human resource professionals, you will benefit from a membership to HR Marketer, the no. 1 Internet marketing and media visibility service in the human resources industry.

Nearly five hundred human resource and employee benefit suppliers have used HRmarketer to generate publicity, website traffic, sales leads and improved search engine rankings.

HRmarketer combines a database of marketing and public relations (PR) opportunities with press release distribution, campaign management, social networking and advisory services.

 

Click on the thumbnail image for the
Hrmarketer.com Screentour - a quick look at the exciting features of the new HRmarketer.com.



  Membership Type
Basic
Full
Annual Cost:
FREE!*
$3500
* Create your Free Basic Account now:  Create Your Free Guest Account Now!
Product Feature: Online Community
Basic
Full
Supplier Profiles: Detailed listing of your company including contact information, description of products/services and image upload.
Yes!
Standard
Yes!
Standard
Message Boards: Participate in discussions on a variety of marketing and PR topics as they relate to human resource marketplace.
Yes!
Standard
Yes!
Standard
Jobs: Post and apply for marketing and PR jobs within the human resource marketplace.
Yes!
Standard
Yes!
Standard
Reviews & Comments: Post and access reviews and comments on HR events, journalists, analysts and media outlets
No
Not Included
Yes!
Standard
HR White Papers & Content Syndication Upload and syndicate links to your white papers and other content (e.g., webcasts, podcasts, blogs, etc.) helping to improve your own SEO and generate qualified leads. Through our own online and print advertising, we drive thousands of HR decision makers to our Community and web properties each month helping to build visibility and awareness of our members.
No
Not Included
Yes!
Standard

Product Feature: Press Release Distribution
Basic
Full
Media Outlets: Send unlimited press releases to journalists covering the HR and workforce industry from trades to national newspapers and business periodicals.
No
Not Included
Yes!
Standard
Internet: Using our Direct2Net distribution service (powered by a leading wire service platform), submit your press releases to Internet search engines and news portals like Yahoo! and Google and view detailed readership reports. We guarantee your release will be indexed by major search engines and distributed to thousands of additional news sites including RSS feeds that collectively reach thousands of potential buyers and journalists.
No
Not Included
Yes!
Standard
Additional News Syndication: All press releases sent through HRmarketer get expanded distribution with guaranteed placement on selected HR news portals, HR newsletters and posted to the highly visited Breaking HR News blog -consistently ranked as a top 20 blog in the human resource marketplace.
No
Not Included
Yes!
Standard
Media Relations and Support: Get help writing and search optimizing your press releases, developing newsworthy subject lines and receive unlimited training and support.
No
Not Included
Yes!
Standard

Product Feature: Databases
Basic
Full
EdCals: Access thousands of up-to-date human resource editorial calendar opportunities from HR trades, business periodicals, national daily newspapers and local business journals
No
Not Included
Yes!
Standard
Media Outlets: Profiles for hundreds of human resource, benefits and related trade publications, business periodicals, print newsletters, eNewsletters, ePubs, local business journals, daily newspapers, blogs and websites. Information tracked includes readership demographics, editorial calendars, press contacts, advertising, list rentals and byline article opportunities.
No
Not Included
Yes!
Standard
Conferences & Expos: Profiles of North American and state level HR and related events including program agenda, exhibiting fees, attendance numbers, discounted hotels, speaking and sponsorship opportunities, and media contacts.
No
Not Included
Yes!
Standard
Associations: Profiles, list rental information, and the primary publication and trade show for all HR and related associations in North America
No
Not Included
Yes!
Standard
Award Competitions: Name, description, sponsor, application process, deadline, and contact information for hundreds of HR and related award competitions.
No
Not Included
Yes!
Standard
Analysts: Profiles of human capital industry analysts including contact information, bios, current research, and vendor briefing policies.
No
Not Included
Yes!
Standard
Blogs: Track recent postings from hundreds of human resource blogs profiled by HRmarketer. Use our feed reader to receive recent postings from the HR blogs that you want to track.
No
Not Included
Yes!
Standard
Buyer Guides: HR and related buyer guides including submission instructions.
No
Not Included
Yes!
Standard
Speaking Opportunities: Call-for-presentation deadlines for hundreds of HR events.
No
Not Included
Yes!
Standard
Editorial Opportunities: Through HRSourceNet.com, receive editorial queries on HR and workforce topics, directly from journalists who are writing the stories from the Wall Street Journal to HR Executive.
No
Not Included
Yes!
Standard
Automated Alerts and Announcements: Based on user-defined keywords, receive alerts for upcoming events, speaking and editorial opportunities and award competitions.
No
Not Included
Yes!
Standard
Industry eNewsletter: Over 100 weekly HR news summaries including vendor announcements. Read by over 10,000 HR decision makers.
No
Not Included
Yes!
Standard
Social Networking Community: Network with like-minded marketing and media relations professionals, including the ability to post jobs, discuss partnership opportunities or solicit feedback on trade shows, direct mail lists, and any other marketing and PR topics.
No
Not Included
Yes!
Standard
HR Experts: Post your industry experts on a highly visible directory accessed by the media and conference organizers.
No
Not Included
Yes!
Standard
HR Webinars: Post your Webcasts and Webinars on a highly visible directory accessed by human resource executives.
No
Not Included
Yes!
Standard
HR Lists: Get discounted rates to an extensive email and postal address database of HR decision makers.
No
Not Included
Yes!
Standard
Alerts: Over 20 alerts (editorial calendars, speaking opportunities, award competition deadlines, new events, new journalists, etc.) that you can customize and receive via RSS, email, and/or your HRmarketer.com welcome dashboard.
No
Not Included
Yes!
Standard

Campaign Management & Planning
Basic
Full
Marketing Planner: Helps you plan and organize your marketing and PR activities including press release schedules, event planning, direct mail and advertising campaigns, and much more. By centrally aggregating details of historic and future marketing and PR activities, you can quickly create comprehensive reports and get instant access to all your marketing and PR activities. Primary account holders of HR Marketer can also assign "viewing rights" to their Marketing Planner, allowing remote/internal staff to quickly access the company's planned and/or historical marketing and PR activities.
No
Not Included
Yes!
Standard
Activity, Measurement & Financial/Budgeting Reports: Activity reports allow you to run reports on your executed and/or planned marketing and PR activities. Measurement reports allow you to view the effectiveness of your marketing and PR activities. Financial and budgeting reports allow you to view the financial details for your marketing and PR activities. A "what if" sensitivity feature helps marketing executives identify the impact of changing financial assumptions for specific marketing activities.
No
Not Included
Yes!
Standard
My Contacts: Import and export your sales and media contacts and create saved groups for inclusion in press release distributions or email campaigns. This feature offers CRM like functionality by allowing you to add details for each contact, tracking notes, reminders, tracking communications and running reports.
No
Not Included
Yes!
Standard

 



Your Marketing and PR Partner

What truly distinguishes HR Marketer from other web-based marketing and PR services is our staff and their obsession to customer service - nobody services their clients like we do and we have the case studies and testimonials to prove it. In addition to our web-based services, our experienced marketing and media relations team can consult with you on writing search optimized press releases, provide insight and answer questions relating to direct mail, advertising, exhibiting, creative services, and other marketing activities. Our proven expertise with Internet marketing, Marketing PR, Social Media Optimization (SMO), Search Engine Marketing (SEM) and Search Engine Optimization (SEO) will help you increase your publicity, website traffic, and sales leads, and help you achieve higher rankings on search engines so your buyers will find you first! So whether you want to brainstorm a marketing idea, have us comment on a direct mail piece, or simply get an objective, third-party opinion on a marketing idea, just call us. You'll be working with an experienced team with decades of experience in the human capital industry. All client interactions are completely confidential.


   
Login
Username:
Password:
 
Download Rate Card
Be seen and get leads! Showcase your company, syndicate white papers, and more. Visit the HR Community to create your "guest" account today!
eNewsletter Signup
Marketing & Lead Generation tips for HR Suppliers. Archives.


 

eNewsletter Signup

How to Reach and Engage Human Resource Buyers and Convert Them to Leads

A Three-Step Guide to Achieve Increased Publicity, Web Site Traffic, Improved SEO – and More HR Sales Leads

Download Now!

Download Rate Card
Bullet
Click here to download our HRmarketer rate card (PDF) or to schedule a demo.

Download Rate Card
Bullet

"HRmarketer.com has taken a giant leap forward with their new Community portal that serves as an interactive buyer guide for both HR buyers and the HR vendor communities. The HRmarketer.com Community is a high visibility website for us at Anderson-davis, Inc. and our new suite of products and training services. We anticipate an increase in traffic and sales opportunities from HR decision makers that we haven't yet reached."

- Dennis Barr, VP of Sales, Anderson-Davis, Inc.

HRmarketer Testimonials



About HR Marketer | HR Marketplace | Satisfied Customers | Pricing/Demo | HRmarketer Blogs

PO Box 10 | Capitola, CA 95010 | 831-685-9700 | info@hrmarketer.com

© 2007 HRmarketer. All rights reserved. HRmarketer and Fisher Vista are registered trademarks.