The 2009 HR Suppliers Report provides the latest trends and best practices for marketing to the human resource (HR) marketplace going into 2009. The data presented in this report is based on responses from a diverse group of HR and employee benefits suppliers collected during the fourth quarter of 2008. The report highlights key trends such as: the growth of “Web 2.0” tactics like blogging, podcasting and social networking as a means of lead generation, growing importance of search engine optimization (SEO) and continued use of direct e-mail marketing and devaluation of print advertising.
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