Serving The HR and B2B Marketplace For 10 Years

Since 2000, HRmarketer has been the go-to marketing software and services firm for companies targeting human resource departments and other B2B decision makers, including IT and Finance. Our software gives you the right information, and the tools to effectively use this information in your marketing and PR.

Hundreds of Human Resources and B2B customers can't be wrong. Read our many client testimonials today!

Contact us today or sign-up for a group demo and learn more about how HRmarketer and SocialEars can help you plan, manage and execute more targeted marketing and PR with our Information Databases, News Distribution, Campaign Management, and Measurement & Analytics.

What Does Social Influence Mean? We ask the Influencers.

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Upcoming HRmarketer | SocialEars Webinars

Demo Image Using Social Listening and Engagement Software to Improve Your Marketing and PR

Social media offers great potential for B2B marketers and PR pros. At the same time, social media creates enormous challenges. You need to listen to the conversations from multiple "voices" that are simultaneously taking place on an expanding number of social channels, news sites and blogs - and filter out the noise to identify the conversations and information that matter to you. This webinar shows you how to use Social Listening and Engagement Software to better target your news, grow your social footprint and online visibility, make better pitches, better business decisions and choose better and more timely topics for your content.

* All times are Eastern Time (ET) and last 30 minutes.

Webinar – 5/31 @ 11 - 11:30am

We look forward to seeing you! You may also schedule a personalized 1-on-1 demo.

Download Our White Paper, "Want People To Hear You? Then Listen."

Download It Today. It's Free.

Social monitoring software has been developed to help monitor conversations, measure a brand's online sentiment and track keyword mentions by listening to the 140 characters in a tweet or to Facebook updates and, in some cases, blog posts. A deeper level of analysis affords numerous opportunities for marketing and PR professionals, from being able to spot trending topics, the people who are most influencing these topics, the most popular or shared content on these topics and getting insights into the topics most discussed by individual influencers or groups of influencers relevant to your product category.

Social Listening and Engagement software allows you also to analyze the broader and deeper conversations taking place online beyond just social networks, the context of these discussions, the types of people participating in these conversations and their level of engagement for a specific topic.

How does one use Social Listening and Engagement software and the information it provides to deliver measurable improvements to their marketing and public relations?

Download our new white paper today to see some of the things you can do with Social Listening and Engagement software, give instruction on how to use it and provide real-world success stories on how this scientific approach to PR and marketing can generate quick results.

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Marketing Downloads

Our HR Content Library features articles, white papers, tip sheets, research and e-books on marketing to human resources.

May 1st, 2012 – Download our latest free content piece, Want People To Listen More? Then Listen.

January 25th, 2012 – Download our companion content piece, Social Influence: Thriving in a New World of Media Relations.

The HR Buyer's Guide

Be seen and get leads! Showcase your company, syndicate content, and more. Visit the HR Buyer's Guide to create your company listing today!

Rate Card and Demo

Click here to download our HRmarketer rate card (PDF) or to schedule a demo.

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