Friday, May 24, 2013

Client Testimonials

 

Nearly 100% of HRmarketer customers renew their membership each year. Here are some reasons why:

Testimonials that relate to TRAINING & DEVELOPMENT:

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"HRmarketer is an incredible value. For less than the monthly cost of a PR firm, the HRmarketer tool and the incredible staff is helping us to create a marketing program for an entire year. HRmarketer is helping us to become our own PR firm. We are only one month into the process, and our second press release resulted in 3 phone calls from the media. The entire staff has been friendly and responsive. I would recommend this service to anyone who does marketing to HR professionals."

- Jonathan Levy, CEO, Fair Measures

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"HRmarketer.com has taken a giant leap forward with their new Community portal that serves as an interactive buyer guide for both HR buyers and the HR vendor communities. The HRmarketer.com Community is a high visibility website for us at Anderson-davis, Inc. and our new suite of products and training services. We anticipate an increase in traffic and sales opportunities from HR decision makers that we haven't yet reached."

- Dennis Barr, VP of Sales, Anderson-davis, Inc.

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"As a non-profit think tank, educator, and association working to help individuals and organizations shift to a Talent Mindset, the Human Capital Institute doesn't have a big staff or budget for marketing and PR. I rely on HRMarketer to efficiently and effectively get messages about HCI's Talent Management resources and events to our target audience. HRMarketer has become part of my daily routine! I use the site to send press releases and announcements, and to post events and subject matter experts in the directories. Thanks to HRMarketer's Alerts, it's as if I have an extra pair of eyes to keep abreast of key conference, speaking, and press opportunities. Perhaps best of all, the My Marketing Plannerfeature keeps me organized and on top of deadlines. HRMarketer has become the Personal Assistant I can't afford!"

- Andrea J. Miller, VP, Communications, Human Capital Institute

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“I have told your people and others that your site has some of the best informational white papers I've read and am looking forward to using your site which will begin next week in earnest. I am more than happy to brag for a vendor that I find useful and I must also say that you have been stellar in keeping in touch and being helpful..you put the 'customer' in customer service.”

- Rene D. Petrin, President - Management Mentors

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“We initially chose the HRmarketer.com service for its focus on the HR marketplace. The tools and resources they provide are simple and intuitive to use, and the speaking and editorial opportunities are critical for us. But we realized quickly being a small team that it's not always easy finding the discipline and time to stay on top of marketing opportunities when there are too many other things to juggle! We decided to engage the HRmarketer services group to take care of the writing, search-optimizing and distributing of our press releases. After only a few months they created the Internet visibility we wanted and we're getting regular media enquiries weekly. More leads are coming in the door than ever before!”

- Crista Renner, Director Communications, Juice Inc.

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"HRmarketer.com is by far the most responsive to customer questions/feedback of any organization I've ever encountered. If my question isn't immediately answerable, I always get a callback within just a few minutes.”

- Helene Goldson, MindSolve/SumTotal

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“HRMarketer.com has proven to be a terrific tool in identifying promotional and editorial opportunities. When you add the capability to evaluate those opportunities through the eyes of industry peers via the HRMarketer Community you have an invaluable resource that frankly I couldn’t live without. HRMarketer.com has saved me countless hours of research allowing me to focus on execution and driving bottom line results.”

- Jason Kapler, Marketing Associate, iEmployee

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“HRmarketer.com has been an invaluable marketing service that gives us access to a number of easy-to-use tools and database resources. Their service also assists us in planning our marketing and PR campaigns. And because we have a relatively small marketing group, their media relations team reviews our press releases providing us insightful feedback. Plus, their Direct2Net Internet wire service distributes our releases to a larger audience that includes both the media and prospective buyers. I would recommend their service to anyone in the HR marketplace trying to improve their marketing efforts and generate more sales leads.”

- Joel Pelzner, VP Marketing, ERC Dataplus, Inc.

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"HRmarketer’s Direct2Net wire service is such a valuable lead-generation tool. Within a week after distributing a press release to the major search engines, we sold over 20 of our employee survey packages – a record for us! HRmarketer has delivered publicity and traffic to our site we couldn’t have gotten any other way."

- Kathleen Connolly, Marketing Director/Partner, Performance Programs, Inc.

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"I really want to thank HRmarketer Media Relations for helping to write our latest press release. The press release resulted in two invitations to write articles for two different HR journals. This has not happened with our other releases, and so we think it is because of the great advice and revisions we obtained from HRmarketer Media Relations. Again, thank you! What a great service you provide."

- Cindy Mustful, Sr. Vice President, Business Development, Center for Talent Retention

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"The reaction from my marketing and PR team to HRmarketer has been extremely positive. You've really created a valuable resource to help HR suppliers get media visibility, plan for events and find marketing opportunities.

- Karol Rose, Chief Marketing Officer, FlexPaths

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"HRmarketer gives us everything we need to identify and evaluate new marketing opportunities in the human capital marketplace - and puts it all right at our fingertips! All of HRmarketer's resources and technology, including their new HRintelligence feature that tracks editorial and advertising placements for all HR service providers, is like having our own marketing research staff. And the customer service behind HRmarketer is unbelievable - they really know how to deliver and do it right!"

- Bonnie Clark, Business Development Associate, Cronus Technologies

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“The HRmarketer service has helped our efficiency in executing media relations campaigns. I have the ability to create my own media distribution lists from their extensive media outlets database, and I can also upload and manage my own personal contacts to send releases to. This allows us to be more effective with our PR outreach. I would recommend HRmarketer to any company trying to generate publicity in the HR marketplace."

- Steve Bradley, Division President, Learning & Performance, SystemLink / Learn2Perform

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"As a new customer, it didn't take long to realize the value of HRmarketer and its media relations service. They never fail to weave their magic when reviewing and improving our press releases, and they work quickly. It's a great tool we use extensively."

- Michael Schindel, PerfectSoftware

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"With a background of more than 15 years in journalism when I made the transition to marketing, I figured my most daunting task would be building a strong list of contacts. I was floored when our co-founder introduced me to HRmarketer. I was probably able to trim months off the ramping-up process. And that doesn’t even begin to take into account the quality and quantity of the personal attention I received. They made me feel like I was HRmarketer’s most important client, and I’m probably a bit more skeptical than most, considering my background. Finally, I can’t say enough about the press release review service. After writing a few thousand major-market newspaper stories, I submitted my first press release to HRmarketer with more than a little bit of apprehension that they could improve the product. But Human Resources is a different game, and HRmarketer plays in the big leagues. Their revisions made a world of difference."

- Brian Higgins, Media Manager, JobFlash (now part of Taleo)

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"Editorial opportunities are extremely important to us, and we've been very impressed with the level of press leads we receive from HRmarketer. Many of HRmarketer's leads come out before Profnet's do! It's great to have such a first-class partner."

-Ann Jordan, Vice President of Business Development, Career Systems International

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“HRmarketer's customer service is the best I’ve ever encountered on the Web – Bar none! I really appreciate the time they take to educate me regarding the distribution pf press releases and I appreciate the extra help recommending media outlets. I am always impressed when I speak with someone from HRmarketer. I sense a genuine desire to help along with a fantastic personality in everyone with which I've had the pleasure to communicate.”

- Christopher Anders, CRI

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