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Your Team

Meet the HRmarketer team.

Mark Willaman

Founder and President

I am the founder and CEO of fisher VISTA, LLC, the parent company to HRmarketer and fisher VISTA (formerly the HRmarketer Services Group)...

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Edward Willey

Vice President of Software Engineering

As the Vice President of Software Engineering I am responsible for all aspects of the HRmarketer Insight suite of tools and reports. I lead the development...

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Rhonda Taylor

Vice President of Sales

I consult with HR, recruiting and benefits solution providers on how they can improve their brand visibility and generate leads in the crowded human capital marketplace....

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Greg Heilmann

Vice President of Web Development

I am the Vice President of Web Development and have nearly 15 years of leadership experience in Web design, usability, coding, and managing...

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Catalin Ionut Fratila

Senior Programmer

I am the lead programmer for the hrmarketer website and I have over 6 years of experience in various fields relating to Web and Software Development.

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Igor Ryabinin

Senior Programmer

As the lead programmer and architect of HRmarketer Insight, I am responsible for all the logic and processes, that should be used for project performance.

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Jocelyn Cook

Product Marketing

I am the Product Marketing Evangelist – I use our software to produce our weekly “What’s Hot in HR” Newsletter, in addition to managing campaigns....

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Monica Meyer

Research Team Leader

I work as a researcher and team lead for HRm’s online information research group. My tech background — especially my experience working as product...

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Dawn Passaro

Research Specialist

I have almost 20 years of hands-on experience in Human Resources Management; this background helps me to understand HR Marketing.

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Andy Benkert

Customer Engagement Manager

I provide training on HRmarketer’s software so clients can use it to identify marketing and PR opportunities. I also work on the webinar...

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Eric Anderson

Senior Writer

I’m a journalist, writer and editor — when it comes words and telling a story — that’s me. I spent eight years as an editor and reporter for a newspaper...

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Kathy White

Bookkeeper / Financials

Kathy is responsible for keeping our books and other financials in order - no small task considering the thousands of invoices we generate each year....

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How We’re Unique

For more than a decade, HRmarketer has helped companies improve their visibility and brand recognition in the HR marketplace. Developed exclusively for the human resource and benefits marketplace, HRmarketer software provides real-time data and rich industry insights to drive your marketing and media relations campaigns. HRmarketer software improves your vision of the HR marketplace so you can improve your brand’s visibility.

  • We’re HR born and bred.

    We’ve served the HR/employee benefits marketplace for more than a decade. No other software company knows this space better than HRmarketer.

  • We Live Data

    As a company matures their ability to analyze and understand data increases. At HRmarketer, we can visualize the entire landscape of HR because we have walked much of it over the 15 years of our existence. We believe in data. Accurate, easy to understand and scalable data. Data with meaning. Data as truth.

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